How to Optimize Your Restaurant’s Website for “Near Me” Searches

With an increasing number of people using their mobile devices to discover great businesses close to their location, “(business) near me” searches are seeing a steady rise in popularity. The phrase “restaurants near me” are experiencing this even more so.

Did you know that in the USA alone,  the term “restaurant near me” is searched 380,000 times a month?  Other variations, such as “Indian restaurant near me” and “Italian restaurant near me” have recorded over 260,000 searches per month.

How To Start And Grow Your Restaurant Business

Whether you're embarking on launching your first restaurant, opening a second (or third) location, or ready to turn your restaurant business into a franchise, this guide will help you make the smartest decisions possible for your business

Download Resource

MarketMan’s Suggestive Ordering makes Periodic Automatic Replacement (PAR) level ordering easy, fast, and automatic. This feature helps efficiently forecast demand for menu items, facilitates more accurate orders, and:

  • Reduces food waste caused by over-ordering due to misjudging traffic and menu item demand
  • Increases customer satisfaction by ensuring inventory for favorite menu items will meet forecasted demand — eliminating having to 86 best-selling (and profitable) menu items
  • Drastically reduces the time managers and staff spend on calculating and ordering  inventory by automating these calculations based on complex data from your historical sales, your recipes, reported waste, and measurable trends, and
  • Standardizes the logic behind inventory calculation, enabling rapid small adjustments to the configurations and optimization of final PAR recommendations

MarketMan does this by using predictive analytics, sophisticated algorithms that can accurately help you forecast demand and automate your inventory management. Predictive analytics is a powerful data collection and reporting tool in Suggestive Ordering that helps you make more informed strategic decisions to optimize inventory management and decrease Cost of Goods Sold (COGS).

By setting a dynamic PAR level, the restaurant can ensure that it has enough inventory to meet demand without overstocking and wasting resources.

Here's how dynamic PAR level ordering works in practice:

  • Historical consumption data is collected for each inventory item over a period of time, say between 1 to 5 weeks
  • An intelligent demand forecast can be then defined for each menu item. This forecast can be updated manually by users, or by using 3rd PARty forecasting tools like Deputy or Tenzo. Marketman’s Suggestive Ordering feature doesn’t apply any forecasting logic independently, it uses your current prediction logic.
  • Based on the demand forecast, a dynamic PAR level is set for each inventory item. This PAR level is automatically updated as new data is collected and analyzed.
  • By setting a dynamic PAR level, you can optimize inventory levels and reduce food waste. This strategy ensures that you have enough inventory to meet demand without overstocking and wasting resources.

Predictive analytics and dynamic PAR level ordering can be valuable tools for restaurants looking to improve their inventory management processes. By using these techniques, restaurants can better understand customer demand, optimize their inventory levels, and reduce waste, all of which can lead to improved efficiency, profitability, and customer satisfaction.

Screenshot: The ability to update configurations for items in the inventory item side modal. For HQ users, this can be updated for multiple locations as bulk.


The value Suggestive Ordering offers is tremendous management time savings, fewer errors in inventory management, and a drastic reduction in food waste.

For more information on if Marketman’s Suggestive Ordering is right for you, reach out to your Customer Success Manager or contact us.

How to Optimize Your Restaurant’s Website for “Near Me” Searches

Experience the Power of MarketMan

If you have any questions or need help, feel free to reach out

Request a demo

With an increasing number of people using their mobile devices to discover great businesses close to their location, “(business) near me” searches are seeing a steady rise in popularity. The phrase “restaurants near me” are experiencing this even more so.

Did you know that in the USA alone,  the term “restaurant near me” is searched 380,000 times a month?  Other variations, such as “Indian restaurant near me” and “Italian restaurant near me” have recorded over 260,000 searches per month.

How To Start And Grow Your Restaurant Business

Whether you're embarking on launching your first restaurant, opening a second (or third) location, or ready to turn your restaurant business into a franchise, this guide will help you make the smartest decisions possible for your business

Download Resource

MarketMan’s Suggestive Ordering makes Periodic Automatic Replacement (PAR) level ordering easy, fast, and automatic. This feature helps efficiently forecast demand for menu items, facilitates more accurate orders, and:

  • Reduces food waste caused by over-ordering due to misjudging traffic and menu item demand
  • Increases customer satisfaction by ensuring inventory for favorite menu items will meet forecasted demand — eliminating having to 86 best-selling (and profitable) menu items
  • Drastically reduces the time managers and staff spend on calculating and ordering  inventory by automating these calculations based on complex data from your historical sales, your recipes, reported waste, and measurable trends, and
  • Standardizes the logic behind inventory calculation, enabling rapid small adjustments to the configurations and optimization of final PAR recommendations

MarketMan does this by using predictive analytics, sophisticated algorithms that can accurately help you forecast demand and automate your inventory management. Predictive analytics is a powerful data collection and reporting tool in Suggestive Ordering that helps you make more informed strategic decisions to optimize inventory management and decrease Cost of Goods Sold (COGS).

By setting a dynamic PAR level, the restaurant can ensure that it has enough inventory to meet demand without overstocking and wasting resources.

Here's how dynamic PAR level ordering works in practice:

  • Historical consumption data is collected for each inventory item over a period of time, say between 1 to 5 weeks
  • An intelligent demand forecast can be then defined for each menu item. This forecast can be updated manually by users, or by using 3rd PARty forecasting tools like Deputy or Tenzo. Marketman’s Suggestive Ordering feature doesn’t apply any forecasting logic independently, it uses your current prediction logic.
  • Based on the demand forecast, a dynamic PAR level is set for each inventory item. This PAR level is automatically updated as new data is collected and analyzed.
  • By setting a dynamic PAR level, you can optimize inventory levels and reduce food waste. This strategy ensures that you have enough inventory to meet demand without overstocking and wasting resources.

Predictive analytics and dynamic PAR level ordering can be valuable tools for restaurants looking to improve their inventory management processes. By using these techniques, restaurants can better understand customer demand, optimize their inventory levels, and reduce waste, all of which can lead to improved efficiency, profitability, and customer satisfaction.

Screenshot: The ability to update configurations for items in the inventory item side modal. For HQ users, this can be updated for multiple locations as bulk.


The value Suggestive Ordering offers is tremendous management time savings, fewer errors in inventory management, and a drastic reduction in food waste.

For more information on if Marketman’s Suggestive Ordering is right for you, reach out to your Customer Success Manager or contact us.

Join over 18,000 restaurateurs and get the hottest restaurant tips delivered to your inbox

let’s start

Ready to get started?

Talk to a restaurant expert today and learn how MarketMan can help your business

By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.